Nexus 7 ousts iPad as top dog in Japan… next…the world!
In a recent study by research firm BCN, with data from 2,400 Japanese consumer electronic stores; it found that Google’s Nexus 7 took up 44.4% of the market share compared to the iPad’s slightly less 40.1% of market share.
Sources cite one of the main reasons for the Nexus 7′s high demand is its affordable price — $200 compared to $300 for an iPad mini running last generation hardware or $500+ for the full-sized iPad. Seems an easy choice for many.
The information was published in Nikkei, the largest business daily in Japan, who also pointed out that 3.6 million tablets were sold in Japan in 2012 and that number is expected to grow to 4.9 million in 2013. If the trend continues, where quality cost-effective tablets outsell their “premium” counterparts, we can expect that lead to grow even larger.
This news doesn’t come as too much of a surprise to me personally, as it supports my assertion that quality cost-effective products will beat out high-priced premium products any day. My only question is, how soon before android tablets dominate the tablet-sphere in general?